The cult streetwear icons Champion and Weekday have teamed up to create a limited edition summer collection that you need to snap up! This capsule collection follows from a recent collaboration between the fast fashion retailer and sportswear brand Champion, this season’s offerings include a tank, shorts, cropped hoodies and sweatshirts, as well as sports socks. The new range also brings updated t-shirt and sweatshirt silhouettes geared towards the warmer summer temps, with new tones of red, birch and light grey.
This collection represents a collusion of authenticity and attitude. When sub cultures and street movements dissolve, streetwear offers an alternative identity. Beyond the smooth aesthetics, this collaboration represents a way of life, a personality, and an ideology.
Available in all WEEKDAY stores and online from June 8th.
