Have you planned something to do on the first weekend of September? If not, head to Berlin to experience a weekend festival of fashion, music, and food events. Bread and Butter by Zalando, the Festival of Style and Culture is nearly upon us, taking place from September 1st to September 3rd, and including the greatest aspects of international fashion through shows, presentations, perfomances, talks, custom workshops and interactive installations – topping it all off with appearances of British designer and ecologist Vivienne Westwood, and Gurls Talk founder and model Adwoa Aboah.
Bread and Butter by Zalando has pushed the boundaries of this year’s theme “Bold” by introducing Hugo Boss, Jil Sander Navy, TOPSHOP, and the very anticipated haute couture show by Viktor&Rolf to the Berlin crowd. Attendees can immediately buy the pieces they have just seen by taking part in the “see now, buy now” action. The festival will gather other brands such as Levi’s, Fila, and Vans who will create special items for the event through their interactive installations and sport labels such as Reebok, Nike, adidas, and Puma that will make you sweat in their workout sessions.
A bunch of diverse bands and musicians are invited to hit the stage through the three days. The line-up will include underground groups like Staycore and Rushmore, emerging collectives like Gang Fatale and Busy Twist, and former Fugees member and Grammy-Award winning artist Wyclef Jean, who will also talk about his music, career, and upcmoning album Carnival3. Join outspoken figure in environment and politics Dame Vivienne Westwood who will discuss the significance of art and literature in “Get a life” or get involved in model and activist Adwoa Aboah’s mission to break taboos and empower girls with Gurls Talk, the platform she created for and by girls.
In the food category, our stomachs can also look forward to B&&B. You might grab some food from Singaporean chef Chan Hon Meng, the world’s first Michelin-street food chef, pass by 2 Estaciones stall to honour Spanish tapas, or taste an artisanal ice cream by Jones Ice Cream (the salted butter caramel is a killer).
And to not only tease all these happenings but get you in on the fun, INDIE Magazine is giving away four Bread and Butter by Zalando entries for the whole weekend – including access to our official after-party on September 1st. Follow us on Facebook and Instagram, and comment underneath the post with whom of your bold friends you’d like to join the fun.
Bread and Butter by Zalando – The Festival of Style and Culture will take place at ARENA Berlin from Sept 1-3. You can buy tickets here.